How to Choose a Name for Your Business
How to Choose a Name for Your Business
Choose a name for your business – easier said than done, right?
In this video, you’ll learn how to choose a name for your business if you can’t decide between using your own name or using a product name.
When you choose a name for your business, it really comes down to your industry, your vision, and your long-term plan.
If you want to build a business around being an expert, like a coach or speaker, choose a name for your business that reflects you, like your actual name.
On the other hand, if your business is more focused on a product or service that could potentially be sold one day, you may want to choose a name that is more fitting to the business (examples include Whole Foods, Organic Avenue, Instagram).
Keep in mind there are countless companies that decided to choose a name based on their founders, but now exist without them, like Donna Karan and Calvin Klein.
When you choose a name for your business, what is most important is that you’re clear about what you want and where your company is going.
C’mon over to http://www.marieforleo.com/2013/02/choose-business-name/ where the main discussion happens after the episode!
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And if you’re interested in more videos on next level business growth like this one, check out our YouTube playlist on that exact topic here: http://www.youtube.com/playlist?list=PLD87A632CFD5449B5
Thanks for watching!
My YouTube channel: http://www.youtube.com/marieforleo
Choose a Name on my website: http://www.marieforleo.com/2013/02/choose-business-name/
Choose a Name on YouTube: http://youtu.be/zf_LwmFi-9A
have started manufautring of boys shirt kids age group 4 to 18 but not able to name the brand pls cam u help me
thank you
On the flip side, the disadvantage of naming your company after yourself is that if something goes wrong that hurts your reputation, then your company can take a major hit because your name and reputation are strongly tied to your company. An example is what happened with Martha Stewart. Also, it can be harder to sell a company that is your name because buyers may not want to buy something that has your name all over it.
I changed my last name after I got married and the next day I said one day I will be a CEO of Nino Fisher Inc.
Was thinking two have different businesses under the name. (I am THE biggest dreamer there is).
Years later – I kept the name and own Nino Fisher Inc. Still working on my first business and a second one is about to be planned. ❤️
Fantatic advice Marie! Thanks for sharing. Looking gorgeous as always
I just started with amway what should my website be
hi there, see when you crating a business for graphic designer. Is it best to put your unique name followed by design or your personal name followed by design or leave design blank. I don’t know if I put designs customers will know I do design work, plus i see some designers that put there name folowed by designs. So for example Katie designs. I have a business name just don’t know if I should put design at the end or not. Great video by the way!
thanks
i’m still thinking about it .
The background is my shower curtain
Helped alot , thx lady
Helpful but doesn’t quite answer it for me. For example, who are you going to sell marieforleo.com to? No one would want because they are not YOU, and you also wouldn’t likely want to sell your name domain as who knows what they might do to your reputation. Could you sell a part of your business? Do you have different urls for different programs so they could potentially be sold later? Otherwise, I’m sure you are wildly successful, but you biz is you, and can’t be sold or passed on if you have kids or others you want to run the business later.
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My problem is: 1) My name is f@cking long 2) How do I make it clear what my business does just from my name?
Timeless and #relevant.
Decision made! Phew. Thank you 🙂
If you’re building a web-based business , try namewink.com
It generates simple and unique brand names like Facebook, PayPal, TechCrunch, Zendesk, Dropbox etc
Instantly gives you some cool name ideas to choose from.
All the best!
I thought you said "todays question comes from tomorrow" in the beginning lol
What if I created a business name and had a small company find me a domain name that may be a little off, for example, I am a newly real estate investment company called "First Stream Real Estate Associates, LLC" and my registered domain name is "dads_house.com". Is it me or does it sound off?? With that being said, should my company name be different from my domain name? I ask the company why did they choose "dads_house" for the domain. They responded saying both words generate a lot of traffic on the web. What are your thoughts??
Thanks,
What if you name is taken? Even across of all social media outlets. 🙁
https://www.squadhelp.com/r/ use this website to get great names for your business
Hi marie,can i use my name for my business . I make shoes.. handmade leather shoes,belts and bags.
Whether you name your company after yourself or not, buy your domain name with your name in it before someone else does! So if you’re John Jacob Jingelheimer and you want to start a travel company, buy both JohnsTravel dot com and JohnJacobJingelheimer dot com.
I don’t feel like the question was actually answered.
thank you
I want domain of my company suggest I am confuse .starting a business I want my website help
To further assist current and potential entrepreneurs: Read the complete entrepreneurial workbook “So What`s your Plan?” available on
Amazone.com (books)
Thank you!
i am still struggling 🙁
Hi, soo glad that I found your channel .. and I need a straight advice. My name is "Fahad" (Leopard in Arabic).. how do you feel about "Fahadography", for Photography? it’s available in all platform
Thank you!
THANK YOU! Amanda Mac it is 💃🏻
My name is always very difficult for other people, so I have to come up with a better name for my blogs website. I want to be a writer. Any ideas where to look? Hav not been able to solve this problem really.
Love you
I don’t like my name, so I created another name for my business. (I’m a writer and my full name doesn’t have a flow.)
Okay, your laugh is life!! Lol fyi
I’m struggling to come up with a name now.. Ice cream business.
Great video, so inspiring! Thanks for creating 😊✨
well explained!
I went through several names before deciding on one to use. I changed it three times after launching my first site. Wish I would have know how to choose a business name to grow into when I started. I chose to use my name and my brand over a company name.
Is it better to name our own to from my family members name?
Very helpful
thanks
I want to start my own business I been praying for God guide me then I saw your video.
I also struggled with deciding on using my own name or business a name🤔 Great tips
Hey Marie! After watching tuns of your videos, I finally landed to the most concerned video "Choose a name" and got puzzled. Well! I am soon instigating a Medical devices (Surgical and dental instruments) export business internationally (It’s a small scale business), and I am terribly stuck up at deciding the name. I need your help in this regard so as to choose the perfect name expressing my long term vision as well as my products.
Find the best names https://www.squadhelp.com/embed/premium-domains-for-sale/1521806?include_basic_and_bplus=false&include_affilate_and_referral_commision=true&referral=true
scruoppp
i want to start an architectural firm…what should i name it….i have thought of "MIRRor architects-we reflect what you think "
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Hi
Love this video! Have been having real issues in terms of using my own name / a different name / mixing the two / changing names on online accounts (currently: work in progress…) Thanks for this – great advice! 😍
Awesome video! You nailed it! Thanks for answering my questions! I am currently trying to figure out the paperwork around this youtube channel!