How buying & selling of website domain names work? Buying & selling of domain names has become a big business today. If you are planning a career in digital marketing, planning to buy a domain name for your website, or planning a career as Domain Name Registrar, you must watch this video. This video covers various topics in the domain name business including who sells the domain names, who manages them and how does the commerce side of domain name business work. The video also covers the relationship between a registrar (such as GoDaddy & Host Gator etc.) with Domain Registry Operator (such as VeriSign, Educause, Afilias etc.). It also briefly describes the pros and cons of buying domain names from domain name resellers.