eco sessions at WHD.global 2016
With ICANN‘s new gTLD program, a new species of Top-Level Domains was created: the so-called .brands, or Brand TLDs, like .symantec, .bmw and .barclaycard. In the meantime, many other companies have registered their brands as Top-Level Domains, but so far only a few of them have made it into the public sphere.
When will we see the big step towards the end? Which applications and business models will become associated with the Brand TLDs? These and further questions will be discussed with industry experts who are advising and accompanying the big brands along the path to the Rootzone.
eco – Association of the Internet Industry
Sales Director DACH;
Founder and CEO;
Thomsen Trampedach GmbH